"Marketing is the core of everything"

Dr. Dean Manna announced the new slogan for the Marketing department at the School of Business Retreat held on Friday, October 14th.
According to Dr. Manna, "Marketing is the core of everything."  The other departments in the School of Business agreed wholeheartedly with the sentiment behind this slogan ;-)

Written by Cathleen Jones

RMU Marketing Alum has ties to new SBUS Building

Joshua Younger, an RMU alumnus who attended from 2005-2008, is currently a Territory Sales Assistant at Innovative Metals Company, Inc.  He also has a marketing position with their sister company Commerical Innovations, Inc.  One of his first projects was selling the new roof on the new business school on campus!
It's a small world, isn't it?

Btw, IMETCO has told him that they are planning on featuring the building on their corporate website in the next few weeks, 

Social Media Assistant for the SBUS position available

The School of Business (SBUS is looking for a student worker to fill the position of Social Media Assistant.

Time: 10 hours per week

Major duties:

This student would work on the following three areas:

1.      Updating and improving SBUS social media

2.      Developing, maintaining, and reporting social media analytics

3.      Assisting with Social Media research

Minimum Qualifications

Knowledge of Blogging, Facebook, Twitter, and other Social Media

Excellent communication skills, primarily writing (excellent grammar required)

Strong analytical skills

More details can be found on the RMU website www.rmu.edu

AMA T-shirts for sale

Note: The t-shirt is actually the reverse of the picture: black lettering on white (this is because the homecoming game is a white-out).

DEADLINE FOR ORDERING IS TUESDAY, OCTOBER 4TH

Cost =$10

Contact Sean Roddy to place an order: smrst18@mail.rmu.edu

Contact the AMA if you have any questions: rmuama@mail.rmu.edu

First AMA Speaker of the new School Year

The speaker is from PNC Financial Services, LLC

Topic: Impression Management
Date: Tuesday, October 4th
Time: 7:30 p.m.
Location: Hale 104

Please direct any questions to rmuama@mail.rmu.edu  or to Mark Carlisle at mecst16@mail.rmu.edu . Thank you for your time, and have a great evening!

Student rate for AMA Professional Chapter Event - Wednesday, September 28, 2011

What:


The Man, The Dream,
The Beer - Pittsburgh AMA Fall Kick-Off Event

When:

Wed. Sept. 28, 2011

5:30 PM to 8:00 PM

Where:

Pittsburgh's Grand Hall at The Priory Hotel
614 Pressley Street
Pittsburgh, PA 15212

Join the Pittsburgh American Marketing Association for a festive and informative evening with Mark Dudash, President of Duquesne Bottling Company at Pittsburgh's Grand Hall at the Priory.

Hear the fascinating story of how this Pittsburgh native made a dream come true - to bring back the brewing of a great Pilsner beer here in Pennsylvania. That beer, Duquesne Pilsener, fondly known as the "The Prince of Pilsener," has survived its first year. What plans lie ahead? Has this company found its niche?

All attendees will learn the answers and receive a complimentary bottle of this fine Pilsener beer - Register Today! A light supper, cash bar, door prizes and great networking are brewing! Long live the Prince!
 
Cost = $40 ($25 for students)
 
Check out http://www.amapittsburgh.org/ to register.

Internship Opportunity - paid position

INTERACTIVE SWIM

http://www.interactiveswim.com/  855-723-9088 info@interactiveswim.com

Digital Marketing Internship (Virtual)

Job Description

Interactive Swim, LLC. is looking for a creative, detail-oriented individual interested in digital marketing. Intern will have the opportunity to work on projects related to search engine optimization, paid search, social media, website maintenance, and digital marketing communication plans. Position is paid.

Main Responsibilities

• Learn how use to and implement updates in the Google Adwords

• Assist with the organization, implementation and confirmation of online media buys and tracking

• Conduct keyword, competitive and industry research

• Generate, implement and confirm proper implementation of tracking parameters

• Learn how to perform daily, weekly, monthly reporting and insight for search and social campaigns

• Assist with the community management for clients’ social media

• Assist with development of presentations

• Learn and implement digital marketing basics best practices

Qualifications

• Major in Marketing, Advertising or Communications preferred

• Strong organization skills

• Proficiency in MS Excel, PowerPoint and Word

• Ability to multitask and prioritize

• A positive, proactive, "can do!" attitude

• Desire to pursue a career in online marketing or advertising

• Ability to work on a fast-paced, high visibility team

• Ability to work in a virtual fashion with time management and tools such as Skype

• Any knowledge of HTML, CSS and PHP is a plus

This is a paid position. Please send resumes to holly@interactiveswim.com .