Pittsburgh AMA Spring Marketing Field Trip
Friday March 19th, 2010
See and hear marketing concepts your students are learning in class applied to business problems
Have your students gain a better understanding of how marketing-planning works through real-life examples
Let Pittsburgh marketers teach your students about their research and marketing-planning process
Scheduled speakers are from the following organizations:
The Priory - Hear about how one of Pittsburgh's most exciting hotel and event locations developed their new product
UPMC Health Plan - Learn about marketing in a turbulent environment
Kennywood Park - Marketing an amusement park isn't all fun and games
Schedule:
7:30 am Continental Breakfast
8:00 am Program Begins
12:30 pm Wrap-up
Where: Mellon Board Room - Chatham University Campus
Cost: 3 canned food items per student to be donated to the Greater Pittsburgh Community Food Bank
RSVP: Send an email with the number and names of students attending to: collegiate@amapittsburgh.org
Seating is limited to approximately 80 students, so RSVP promptly.
Due to limited parking on campus, students are encouraged to use the Chatham Shuttle service and/or carpool.
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