Wednesday, January 12, 2011

International Marketing Panelists

A number of business men and women with international experience served as panelists in Dr. Jones' International Marketing class - Fall 2010.  The students focused on developing a marketing plan to introduce an American product into Poland.  Below is a brief bio for each panelist.

From l to r: David Campbell, Alicja Bialczak, Chad Fleeger, Peter Freymark
 From l to r: Nathan Harsch, Alicja Bialczak, David Campbell


Alicja Bialczak is a native of Gdansk (pronounced dansk), Poland.  She graduated from RMU with an MBA and she currentl works for FedEx.


David Campbell spent 20 years as the Export Sales department for Horsehead Corporation/Zinc Corporation of America (the current name of the company and the name prior to a bankruptcy led buyout in 2004). He was the entire department. Horsehead is the world’s largest recycler of zinc and the largest U.S. zinc smelter. His responsibilities included: sales, customer service, technical service, credit, transportation, packaging and keeping his bosses from going to jail for violating U.S. or international laws. He has spent 50 of his 60 years in sales including international sales. His education is a B.A. in English from Clarion University and an MBA in Management from RMU.


Chad Fleeger is a consultant with Accenture, a position which requires a great deal of interaction with companies all over the world.  He graduated from RMU with a degree in Marketing and Management.  While at RMU he spent a semester studying abroad in France and was a graduate of the International Honors Program.


Peter Freymark has held numerous jobs in various international areas including: biomedical, health care, custom engineering of capital products, and material distribution. He has held positions such as being a vice chair on a board of directors, vice president, CFO, CIO, program project director, and international consultant. Peter Freymark has been involved in projects all over the world, including a number of projects in the Middle East, including Saudi Arabia.

Nathan Harsch is an International Trade Specialist with the U.S. Commercial Service - Pittsburgh

The U.S. Commercial Service is the export promotion agency of the U.S. government, serving under the U.S. Department of Commerce, International Trade Administration. The Pittsburgh office is part of a global network of offices in over 100 major U.S. cities and 150 locations overseas housed within our Embassies and Consulates. It serves as an export assistance center for Western and Central Pennsylvania companies and jointly works with the Philadelphia and Harrisburg export assistance centers serving the needs of Pennsylvanian exporters. With an international network comprised of U.S. wide Trade Specialists and in-country Commercial Officers and Commercial Specialists, supported by a Washington D.C. staff of Industry and Country Specialists, the U.S. Commercial Service is in a unique position to serve the needs of U.S. exporters.

Mr. Harsch has served as an International Trade Specialist stationed in the Pittsburgh office since 2007, covering the industry sectors of aerospace and defense, information and communication technologies, safety and security products, and franchising. In this capacity, he regularly address the exporting needs of companies in 31 of the 67 counties of Pennsylvania and provides assistance to companies in export counseling, foreign market intelligence, business matchmaking, advocacy and commercial diplomacy.

During Mr. Harsch's tenure with the Commercial Service, he has also worked on numerous executive level trade missions, either through co-leading American delegations or arranging in-country U.S. exhibitor services.

Mr. Harsch received a B.A. in International Relations and and a M.A. in Social and Public Policy, both from Duquesne University in Pittsburgh, PA.

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