We've all heard the saying "reputation is everything." But did you know that reputational crises aren't always surprises? In fact, they can be long - even years - in the making.
Join the Pittsburgh chapters of the American Marketing Association (AMA) and Public Relations Society of America (PRSA) for a breakfast buffet as Nir Kossovsky, CEO of Steel City Re, and Jonathan Salem Baskin, Managing Director, Consensiv LLC, share their out-of-the-box reputation management defense strategies.
From ExxonMobil to Boeing and more, gain insight into how some of today's largest brands have faced crisis and managed -- or mismanaged -- communications strategies. You'll walk away armed with an understanding of emerging crisis preparedness strategies to protect and insure your brand long before a crisis strikes.
Where: The Rivers Club
When: September 10 from 8:30 am - 10:30 am
Cost (includes breakfast buffet):
Members - $25
Non-members - $30
Students - $15
More Information: Pittsburgh AMA Events Page