RMU Professors Heavily Involved in the 2013 Atlantic Marketing Conference

The 2013 Atlantic Marketing Conference will be held this October 9-12th in Nashville, TN.
Many Robert Morris University School of Business faculty members are involved in the Atlantic Marketing Conference. The professors that are attending will be presenting on papers that they wrote/had a part in writing and chairing in the different sessions.

The professors and what they will be doing at the conference are as follows.

Dr. Cathleen Jones
  Session Chair for:
   -Session 1: Older, Younger. Married, or Single: Demographics
    Matter in Marketing Strategy (TH)
  Presenting a Paper on:
   -Exploring the Factors Affecting Moms' Restaurant Food Choices

Dr. Jill Maher
  Session Chairs for:
   -Session 2: Price?, Color?….So Many Decisions: Consumer
    Elaboration of Important Marketing Stimuli
  Presenting a Paper on:
   -Behavioral Reasoning Theory: A Primer

Dr. Alan Smith
  Conference Chair
  Presenting Papers on:
   -Eco-friendly Global Supply Chain Management and its Internal
    Stakeholder Concerns
   -Location Strategies and its Implementation From an Eco-friendly
    Viewpoint: Case Study Among Service Firms
   -Critical Success Factors Online For-profit Educational Providers
   -Strategic Aspects of Corporate Culture and Performance
    Appraisal Systems
   -Sports-Related E-Commerce Quality and Adoptive Elements of
    E-Ticketing
   -Solar and Wind Energy Supply Chain Management Considerations
    in Ohio

Dr. Marcel Minutolo
  Session Chair for:
   -Session 1: Marketing Eco-friendly Policies and Tactics
  Presenting a Paper on:
   -Eco-friendly Global Supply Chain Management and its Internal
    Stakeholder Concerns

Dr. Steve Clinton
  Session Chair for:
   -Session 1: Quality and Performance issues in SCM
  Presenting a Paper on:
   -Strategice Leveraging of Eco-friendly Practices at Large
    Manufacturing and Service-Orientated Firms

Dr. Yanbin Tu
  Presenting a Paper on:
   -Repeated Purchase and Consumer Loyalty in Online Auction
    Market

Dr. David Synowka
  Presenting Papers on:
   -Intangible/Tangible Financial State of Affairs for NCAA-Member
    Institutions' Sport-Related Programs
   -Sports-Related E-Commerce Quality and Adoptive Elements of
    E-Ticketing


For more details on the conference, click here!



Post Written by Kristen Koscinski